High tech San Franciso swinger's party

The Bronze Party, often described as a "lifestyle party," modernizes the traditional concept of swinger's gatherings. On the lower level, participants don high heels and fishnets, gradually shedding clothes as the night progresses. The upper floor houses a "play room" adorned with red sheets on mattresses, where couples may engage in sexual activities, swap partners, or simply observe.

What sets this event apart is its embrace of technology. Launched in 2011 by Ben Fuller, a tech entrepreneur who previously sold his company for nearly $5 million, the Bronze Party boasts 1,300 active profiles of attendees. Fuller, alongside a partner, operates Modern Lifestyle, a digital platform linking around 50 sex clubs nationwide, facilitating event attendance and ticket purchases with their software, which generated $3 million in ticket sales last year.

Fuller leverages his Silicon Valley connections, drawing tech entrepreneurs to the parties who offer crucial feedback, enhancing the high-tech aspect of these unique gatherings.

Stella and her husband Greg are both engineers and have been experimenting with swapping partners.

"They often have great ideas about technology ... that I can apply here at Bronze Party, " he says, citing an iPhone developer who helped manage contact information, email experts who've helped get around Gmail filters, and a user experience designer who helped redesign the website and mobile app.

"We are in Silicon Valley," says Stella, an engineer who attends. "People here don't have a very high tolerance for bad websites."

Stella has been with her husband, Greg, both engineers, for 10 years. They've been swapping partners for two of them.

"Whereas you might go to a bar, pick up somebody and take them home for the evening if you're single, here it wouldn't be unheard of to do that even if you're married," says Greg.

Members are also discovering the Bronze Party through apps like Secret, which allows users to post anonymously, Fuller says.

"We just heard from a threesome -- two women and a man -- who said 'Oh, we heard about it on Secret.'"

In the '70s, swinging was often random. "Key parties," as they were called, refer to events couples attended. At the end of the night, men would put their keys in a bowl, women would pick a key and go home with the guy who owned it.

Those communities still exist, but tech is now making it easier for people to find one another, Fuller says.

"In the old days, you never knew where you were going," Fuller says. "Now you get a really good sense. The event details ...even the pictures of the people that are going to be attending the party."

In preparation for events, many Bronze Club members use a feature called, "Auto Date," Fuller says.

"[It] allows you into the party itself, to choose the people that you're interested in, and if you choose and they choose, you get a notification," he says.

A 21st century take on the key.

Sources: https://money.cnn.com/2015/01/25/technology/swingers-silicon-valley/index.html